Oooh yes!! We are so excited that our new collection is here!!
We like to play and we like to dream. We like to learn and we like to interact.
These are the basic principles behind the minimalistic design and the creation of this new toys collection.
We believe that only through quality play children get to evolve into emotional intelligent adults. Our new collection consists of push and stacking wooden toys.
Timeless and classic, not only represent our childhood memories but they play a vital role in kids emotional and psychological development.
Through play children unfold their imagination while improving their fine mobility skills.
It is always surprising how many stories and scenarios children’s fantasy creates when they play!
Coloring the toys was a beautiful challenge for us because color is not just a matter of visual perception. Color is the element that stimulates human’s brain and has strong psychological effect as it affects our emotions and behavior.
We wanted something to pique the children’s interest and at the same time amplify this warm feeling an organic material like wood has.
We used a pastel color palette of eco-friendly water-colors, living a percentage of the toy’s surface uncolored so that kids can enjoy and feel the soft surface and texture of natural wood.
So, let the play begin!!